ByMichael Cervantes
In this article, we would like to discuss pay-per-click advertising, which is a great way to get traffic to your website very quickly. We would like to discuss some of the pros and cons to help you make a more informed decision regarding traffic generation strategies.
Pay-per-click advertising has one huge benefit that you simply don't get if you focus exclusively on search engine optimization and other forms of free traffic. To put it simply, pay-per-click advertising can get you traffic very quickly. We are big fans of SEO, and we will be talking more in future e-mails about how to get more so-called "free" traffic from the search engines, but we have to admit that pay-per-click campaigns can get you results much faster.
Whereas SEO campaigns can take weeks, months, and sometimes years depending on how competitive your keyword phrases are, pay-per-click campaigns can bring you traffic almost immediately.
Of course, most things in life have some drawbacks, and this is certainly true when it comes to Internet marketing. The truth is that pay-per-click advertising requires you to have a significant budget because you are paying for every click or visitor to your website. This can be very lucrative if you have a proper sales system in place, but it can also cost you a lot of money if you make a mistake. The truth is that most beginners end up losing money when starting pay-per-click campaigns.
If you already have a significant budget to work with, getting additional traffic from Google AdWords and other paid advertising sources is a great idea. Perhaps you have already made some good money with search engine optimization or other strategies and simply want to bring extra traffic to your sales pages. Or perhaps you have a well-paying full-time job and can afford to establish a budget of several hundred dollars or more each month to experiment with. In that case, you can afford to slowly master the process over time, and you could end up having a very profitable source of traffic.
If you don't have the luxury of having a big marketing budget, however, you definitely want to be careful with this form of traffic generation. The reason is very simple -- there is a lot of competition nowadays, and it can take you a while to master paid advertising methods. Over time, you can tweak your campaign to decrease your advertising expenses and maximize your sales conversions, but you have to be willing to spend some real money in the beginning.
If you're just getting started and don't have a lot of money to invest, we recommend sticking with alternative sources of traffic and that's mostly what will be teaching from now on.
Want to learn more about making a full-time income with affiliate marketing? Click Here to join our newsletter today to receive free daily tips at Affiliate Profits Daily
In this article, we would like to discuss pay-per-click advertising, which is a great way to get traffic to your website very quickly. We would like to discuss some of the pros and cons to help you make a more informed decision regarding traffic generation strategies.
Pay-per-click advertising has one huge benefit that you simply don't get if you focus exclusively on search engine optimization and other forms of free traffic. To put it simply, pay-per-click advertising can get you traffic very quickly. We are big fans of SEO, and we will be talking more in future e-mails about how to get more so-called "free" traffic from the search engines, but we have to admit that pay-per-click campaigns can get you results much faster.
Whereas SEO campaigns can take weeks, months, and sometimes years depending on how competitive your keyword phrases are, pay-per-click campaigns can bring you traffic almost immediately.
Of course, most things in life have some drawbacks, and this is certainly true when it comes to Internet marketing. The truth is that pay-per-click advertising requires you to have a significant budget because you are paying for every click or visitor to your website. This can be very lucrative if you have a proper sales system in place, but it can also cost you a lot of money if you make a mistake. The truth is that most beginners end up losing money when starting pay-per-click campaigns.
If you already have a significant budget to work with, getting additional traffic from Google AdWords and other paid advertising sources is a great idea. Perhaps you have already made some good money with search engine optimization or other strategies and simply want to bring extra traffic to your sales pages. Or perhaps you have a well-paying full-time job and can afford to establish a budget of several hundred dollars or more each month to experiment with. In that case, you can afford to slowly master the process over time, and you could end up having a very profitable source of traffic.
If you don't have the luxury of having a big marketing budget, however, you definitely want to be careful with this form of traffic generation. The reason is very simple -- there is a lot of competition nowadays, and it can take you a while to master paid advertising methods. Over time, you can tweak your campaign to decrease your advertising expenses and maximize your sales conversions, but you have to be willing to spend some real money in the beginning.
If you're just getting started and don't have a lot of money to invest, we recommend sticking with alternative sources of traffic and that's mostly what will be teaching from now on.
Want to learn more about making a full-time income with affiliate marketing? Click Here to join our newsletter today to receive free daily tips at Affiliate Profits Daily
Comments
Post a Comment